DA
Dominic Anyanwu
★★★★★
“Awesome man! Thank you. This course is worth every penny. This is the best data-driven product development material I have purchased.”
Product strategy in the AI era
AI made building easy. This course makes you valuable.
AI can draft your PRD, rank your backlog, and write your launch plan. It can't tell you whether any of it is the right call. This course builds the judgment that makes you the one who can.
Your intro video
Who it's for
Is this the right course for you?
This is for you if
- You're a mid-to-senior product manager who wants to stay valuable as AI rewrites the job.
- You can feel the role shifting from executor to decision-maker — and you want to be on the right side of it.
- You already use AI to write and edit, and suspect you're leaving the bigger value on the table.
- You want strategy frameworks that last, not prompts that expire in six months.
This is not for you if
- You're looking for “10 ChatGPT tricks.” This isn't that.
- You want to learn to build AI — model internals, RAG, fine-tuning. Different course.
- You're happy staying a product manager who just executes a roadmap someone else set.
Outcomes
What you'll walk away able to do
- Write a product strategy as a set of high-leverage decisions — and know what to say no to.
- Position an AI feature so it differentiates instead of dilutes.
- Find your value metric and price on value delivered, not cost to build.
- Read and hold product-market fit when it's no longer a finish line.
- Direct AI on real strategic work — and catch it when it's confidently wrong.
Curriculum
What's inside — the 8 chapters
Vision vs. mission, aligning to the business, the product life cycle, and Rumelt’s kernel (diagnosis → policy → action). Write a strategy that’s high-leverage decisions, not a roadmap.
Personas via Jobs-to-Be-Done, five positioning strategies, red vs. blue ocean and TAM, and a four-step positioning framework. Position a product — or an AI feature — so it resonates instead of blending in.
What PMF really is (a spectrum), interviews and surveys that surface the “why,” competitor and market-trend analysis, prioritizing with RICE and MoSCoW. Read the real signals of fit.
Core models, the “free” strategy, and building the subscription engine — plus getting users to opt in. Turn a working product into a business that captures value.
Pricing as a system: the three pillars, your value metric, positioning through price, research methods (Gabor-Granger, Van Westendorp), and pricing psychology. Treat pricing as a product you iterate on.
Selling work not tools, the token economy, usage-based models, and outcome pricing — including the Assistance-vs-Completion trap. Choose a model that survives variable AI costs.
When freemium works (and when it subsidizes the wrong users), no-trial vs. free-trial vs. reverse-trial, matching the model to your product. Design the path from first touch to paid.
The GTM playbook for AI products: activation vs. adoption, the post-launch diagnostic, aligning support and sales. Launch a product that changes every week.
Plus
Built for Claude
The complete strategy setup for your AI.
A toolkit of nine specialized prompts and skills for Claude — pricing, positioning, PMF, competitive analysis, prioritization, and more. The course teaches you to direct them well.
See the toolkit →Built for ClaudePricing Strategy
Active
Product Positioning
Active
PMF Analyzer
Active
Competitive Intel
Active
Prioritization
Active
GTM Playbook
Active
Monetization
Active
Feature Strategy
Active
Market Sizing
Active
Reviews
What PMs say about David's teaching
PR
Pallavi Rajput
★★★★★
“David has done a great job comprehensively blending theoretical depth and practical guidance. Would recommend to any PM wanting to brush up on their data skills.”
RS
Rachna Shukla
★★★★★
“What makes the course so good is David's deep experience as a PM. By the end, I feel like David is my friend. Thank you David.”
★
Verified student
★★★★★
“I could not expect better. Very detailed course, and David is super responsive — he even invited me to a 1:1 Zoom session. Recommend it!”
“Very informative and practical. Would recommend to any PM wanting to brush up on their data skills.”
“First time I've found a complete course on product KPIs. The instructor goes deep into every metric. Highly recommended!”
Certificate
Finish it, and show it.
Complete the course and earn a certificate of completion you can add to your LinkedIn profile.
Licenses & certifications+
Product Strategy in the AI Era
strategicbuilders.ai
Issued Jun 2026 · No Expiration Date
Pricing
Choose your tier
Foundation
$497
- ✓8-chapter course
- ✓PDF frameworks & downloadable material
- ✓Certificate of completion
★ Recommended
AI-Native
$647
- ✓8-chapter course
- ✓PDF frameworks & downloadable material
- ✓Certificate of completion
- ✓Full course content, formatted to use inside your AI
- ✓The PM toolkit for Claude — 9 specialized prompts & skills
- ✓Full Claude setup + workflows guide
Private
$849
- ✓8-chapter course
- ✓PDF frameworks & downloadable material
- ✓Certificate of completion
- ✓Full course content, formatted to use inside your AI
- ✓The PM toolkit for Claude — 9 specialized prompts & skills
- ✓Full Claude setup + workflows guide
- ✓90-min 1:1 strategy session
Most companies will pay for this.
Professional development budget. Here's a ready-to-send email template for your manager.
FAQ
Questions, answered
No. This is a strategy course. You don’t need to know how models work — that’s the floor, and it’s learnable on the go. The course builds the judgment that doesn’t get automated.
No. Prompts expire in months. This is durable strategy — positioning, pricing, product-market fit, go-to-market — with AI applied to each. The tools and setup come with AI-Native and up.
Most people use AI to write and rewrite. Almost no one uses it for strategy. This course closes that gap — and gives you a Claude setup built specifically for product strategy work.
Self-paced. Watch on your schedule, revisit anytime. The Private tier adds a 90-minute 1:1 session with David.
Nine specialized prompts and Claude skills covering pricing, positioning, product-market fit, competitive analysis, prioritization, and more — built from the course so they work the way you’ve learned to think. Included with AI-Native and Private.
Usually, yes — this is professional development and most teams have a budget for it. There’s a ready-to-send email template on this page to make the ask easy.
We offer a refund window after purchase — see the checkout page for current terms.